Creativity is a necessary ability for any work that you perform.  Life demands daily efforts at creativity.  It is essential to problem solving.  So, how do you learn to be creative?  Creativity is associated with many drivers, including the setting or environment that you are in, other people who participate in these efforts, your own views and capabilities, circumstances, and your desire to be innovative and your personal pursuit at being creative.

Innovation is coupled with creativity. You cannot be innovative if you do not do things differently. Innovation demands change. Change for the sake of change itself is insufficient. Not only must you change the way you do things, but you must create new ways to do things that drives value for your business and more importantly for the business of your customers. Can innovation be taught? Yes, it can.

For example, the Design Thinking methodology is a perfect example of a technique to stimulate creativity from a group of coworkers who on their own might never have discovered some innovative solutions to challenging business issues.  But, together, and when using the right framework, they can discover fantastic things and create wonderful ideas.

Design thinking is a process for creative problem solving.

Design thinking has a human-centered core.  It encourages organizations to focus on the people they are creating for, which leads to better products, services, and internal processes.  When you sit down to create a solution for a business need, the first question should always be what is the human need behind it?


In employing design thinking, you are pulling together what is desirable from a human point of view with what is technologically feasible and economically viable.  It also allows those who are not trained as designers to use creative tools to address a vast range of challenges.  The process starts with taking action and understanding the right questions.  It is about embracing simple mindset shifts and tackling problems from a new direction.